Fundraising Isn’t Hard. You’ve Just Been Targeting the Wrong People.

Every nonprofit has a funding audience.
If you haven’t identified yours, fundraising will always feel like a struggle.

Let’s be honest for a second.

If you have a great mission and are struggling to raise money, you don’t have a funding problem.

You have an audience problem.

You’ve been told to:

  • Reach out to more donors
  • Apply for more grants
  • Network harder

So you do.

And still, nothing consistent happens.

Not because you’re doing it wrong.
But because you’re doing it with the wrong people using the wrong approach.

Until you identify the people, businesses, and organizations meant to fund your mission, you’ll keep:

  • Guessing who to approach
  • Chasing people who aren’t aligned
  • Begging people to give
  • Hearing silence when you should be getting support

And sadly, that cycle doesn’t fix itself.

This is exactly what I help you solve.

I help you identify:

  • The exact type of people meant to fund your mission and impact audience
  • The businesses that should be sponsoring your work
  • The grantors already funding causes like yours

And not just your ideal funding audience, but where to find them, how to attract them daily, and the proven process to raise money from them.

Using our process, we'll help you activate your board to support and start participating in fundraising.

I'm Rooney.

I've served as a nonprofit staff member, founder, board member, and fundraising consultant. 

I have contributed to raising over $5m for nonprofits across the US, and trained hundreds of fundraisers, founders, and Executive Directors to raise money strategically.

My mission is to provide nonprofit leaders with the information, tools, and support needed to ensure their organization is adequately funded, and I will be happy to help you.

Here’s what happens when you work with me:

1. You identify your ideal funders
You stop guessing and start focusing on people, businesses, and grantors who already have a strong reason to give to your mission

2. You know exactly where to find them
No more wondering who to reach out to or where to look.

3. You learn how to attract them consistently
You position your nonprofit, so they are drawn to your organization daily.

4. You master a proven fundraising process
You approach, engage, and secure funding in a way that works every time.

5. Your board gives and starts fundraising
Your board contributes financially, recommends prospective donors from their network, makes introductions, and starts participating in fundraising.

Once this clicks, everything changes.

  1. You stop begging for support.
    You start inviting the right people into something they already care about.
  2. You stop chasing donors.
    You start building relationships with people who want to give.
  3. You stop dealing with constant rejection.
    You start securing funding from donors, sponsors, and grantors who stay and give again.
  4. You stop carrying the responsibility of funding your organization alone
    Board members take charge of their core responsibility of ensuring the organization is adequately funded.

Fundraising stops feeling uncertain and isolating, and starts becoming structured and predictable.

Work With Me

Choose Your Path Forward

There are two ways to move forward:
Most Comprehensive

Option 1: Work With Me Directly

I work with you step by step to identify your ideal funders, where to find them, how to attract them daily, and build a process that brings in funding consistently.

Together, we build the engine that funds your organization.

If you are ready to get started, use the link below to schedule a one-on-one meeting with me to start the process. 

The investment for this option is $1,497 with guaranteed 10X returns.

Book Your Fundraising Strategy Session ($1,497)
Self Execution

Option 2: Do It Yourself (With My System)

Follow my proven instructions, use the recommended tools, and build your fundraising strategy on your own in just a few hours.

You identify your ideal funders, where to find them, how to attract them daily, and the process to raise money from them while activating your board to support and participate in fundraising at the same time.

Get The Self Execution Toolkit ($97)